L’histoire de RAW
Founded in 1995 by Josh Kesselman, RAW is an American brand of rolling papers and accessories for smokers.
Passionate about rolling papers since the beginning of his life, the founder of the RAW brand decided in the early 90's to sell everything he owned to develop a range of rolling papers for cigarette smokers but also for cannabis smokers with his pre-rolled cones and cardboard filters (toncar).
In 1997, Kesselman met the owner of a small rolling paper factory in Spain in the Alcoy region. He joined this small company, developed the line and created the Blunt brand Juicy Jay's and Elements.
In the early 2000's, J.Kesselman, tired of not finding natural and untreated rolling papers, decided to launch the production of vegan rolling papers.
« Personne ne fabriquait de papier naturel sans eau de javel, sans craie et je le voulais ! Et je savais même comment j’allais les appeler : Raw, à cause d’une chanson de Big Daddy Kane qui m’est venue à l’esprit en 1988. Mais quand je suis allé dans les papeteries pour présenter mon idée des matériaux dont j’avais besoin, personne ne voulait fais-les moi. Ils m’ont tous ri au nez; ils m’ont dit que personne ne voulait fumer un sac en papier.”
J.Kesselman